Social Media Content Creation & Videography

Social Media
Content Creation

I've been a social media content creator for 11+ years now. Starting with my own, Average Joe's Joinery accounts, before moving on to work for some huge international brands and agencies.

WD-40 is an account I have a lot of fun with!

During my time at Tribera, I was given real creative freedom to run with my ideas and it really paid off. I used my knowledge of the brand and my humour to help grow their accounts by over 40K in only 6 months. In that same period, my content achieved over 9 million views and gained over 1.4 million engagements.

We picked up a couple of awards too. My work played a big role in us securing Social Media Content Campaign of the Year at the European Content Awards along with the Best Use of TikTok at the UK Digital PR Awards too.

I still create content for WD-40 through the amazing team at PATTRNS. To this day my content has achieved over 20 Million Views.

Weber BBQ's is an account I work on through the amazing team at McCann Birmingham.

These shoot days are a lot of fun! I film Weber's amazing Grill Master, Giles, as he creates mouth watering creations. He makes the process look so easy and he makes my job even easier because the food always looks incredible!

A favourite shoot of mine has to be the one we worked on in Barcelona! We flew out for four days and created some stunning social content. Hard not to be inspired in such a beautiful city. Next up is Amsterdam!

My content has achieved over 2.2 Million Views.

I had the honour of working across the West Midlands Railway & London Northwestern Railway accounts during my time at Tribera.

I would create trending content to capture a new audience, "Come with me" style content to showcase amazing days out on the trains and I also created more comedy led content to flex my creativity.

I saw some real success with my content across these accounts

achieving over 7.2 Million Views.

Cross Country Trains is another company I have the pleasure of working with via my friends at McCann Birmingham.

I've had the pleasure of creating a variety of "Come With Me" style content for Cross Country Trains. Capturing the amazing things you can do when you simply hop on one of their trains.

I've also worked on their out of home activations. Giving away free ice creams in Bournmouth and free cups of coffee in Cardiff. Whats not to love?!

I have worked with Ryobi in the past through my Average Joes Joinery account. More recently I have worked with McCann Birmingham to create content for them too.

With my DIY, Woodworking and Craft background, Ryobi is a perfect fit for my skill set. I created a wide variety of woodworking projects on my channels as well as unboxings and product showcases for Ryobi's own social platforms.

Who doesn't love power tools?!